| BIL | Company Name | Strength | Weakness |
|---|---|---|---|
| 1 | Fast Food Restaurant | Which foods sold has integrated with consumer | Cut throat competition from local cuisine restaurants |
| Use latest technology in food preparation and processing | Changes in product processing. | ||
| Produce food product and drink based on local taste | Much more customer like natural local food | ||
| Not too need skilled employee | Worker often trade | ||
| 2 | Restaurant Mamaks | Already long operating | Be great competitor from same category |
| Products known customer | Taste change of fast food | ||
| Had already accurate account | High costs including salary, cost because opened 24 hours |
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